Goran Babarogic Product UX Designer

Hi, I’m Meghan —
Your Design & Research Partner

Hi, I’m Meghan —
Your Design & Research Partner

Hi, I’m Meghan —
Your Design & Research Partner

I bring a research-driven, user-first approach to solving complex challenges across industries, with a focus on clarity, curiosity, and creating thoughtful, ethical experiences that make people feel seen.

I bring a research-driven, user-first approach to solving complex challenges across industries, with a focus on clarity, curiosity, and creating thoughtful, ethical experiences that make people feel seen.

Apartment List | Launching the Concierge on iOS

Led the Native Team to launch Concierge on iOS, designing UX flows, conducting research, and creating behavior-based personas to enhance engagement.

Premium UX Template for Framer

Category

Growth

Quiz Completion

35%

Apartment List | Launching the Concierge on iOS

Led the Native Team to launch Concierge on iOS, designing UX flows, conducting research, and creating behavior-based personas to enhance engagement.

Category

Growth

Quiz Completion

35%

Apartment List | Launching the Concierge on iOS

Led the Native Team to launch Concierge on iOS, designing UX flows, conducting research, and creating behavior-based personas to enhance engagement.

Premium UX Template for Framer

Category

Growth

Quiz Completion

35%

Lenovo | UX Research & Design Optimization

Improved Lenovo’s core web experience through competitive research, user journey mapping, and usability recommendations to boost engagement and conversions.

Premium UX Template for Framer

Category

UXR

Product Adoption

15% ↑


Lenovo | UX Research & Design Optimization

Improved Lenovo’s core web experience through competitive research, user journey mapping, and usability recommendations to boost engagement and conversions.

Category

Growth

Quiz Completion

35%

Lenovo | UX Research & Design Optimization

Improved Lenovo’s core web experience through competitive research, user journey mapping, and usability recommendations to boost engagement and conversions.

Premium UX Template for Framer

Category

UXR

Product Adoption

15% ↑


AI Product Concepts for Megan Thee Stallion Pitch

I partnered with a VC firm to develop AI-driven product concepts for Megan Thee Stallion, aligning generative AI with her brand and business strategy. Through research and trend analysis, I shaped an investment-ready vision for AI innovation.

Premium UX Template for Framer

Category

AI

AI Product Concepts for Megan Thee Stallion Pitch

I partnered with a VC firm to develop AI-driven product concepts for Megan Thee Stallion, aligning generative AI with her brand and business strategy. Through research and trend analysis, I shaped an investment-ready vision for AI innovation.

Category

Growth

Quiz Completion

35%

AI Product Concepts for Megan Thee Stallion Pitch

I partnered with a VC firm to develop AI-driven product concepts for Megan Thee Stallion, aligning generative AI with her brand and business strategy. Through research and trend analysis, I shaped an investment-ready vision for AI innovation.

Premium UX Template for Framer

Category

AI

The Guild | UX, Growth, and Redesign

The Guild aimed to boost direct bookings and guest retention, but friction in booking and post-stay engagement led to drop-offs.

Premium UX Template for Framer

Category

Redesign

SEO Growth

18% ↑

The Guild | UX, Growth, and Redesign

The Guild aimed to boost direct bookings and guest retention, but friction in booking and post-stay engagement led to drop-offs.

Category

Growth

Quiz Completion

35%

The Guild | UX, Growth, and Redesign

The Guild aimed to boost direct bookings and guest retention, but friction in booking and post-stay engagement led to drop-offs.

Premium UX Template for Framer

Category

Redesign

SEO Growth

18% ↑

Process

With a decade of experience as a multidisciplinary designer, I focus on creating user-centered designs that drive real results. I combine my skills in research and storytelling to blend behavioral science with strategic design across different industries.

  • 01

    Ask Why

    Great design starts with curiosity—questioning assumptions, understanding intent, and uncovering user needs. Asking “why” ensures design goes beyond aesthetics to create real impact.

  • Real Problems, Real People

    Great design starts with understanding real people—their struggles, motivations, and daily experiences. By solving real problems with empathy and clarity, we create products that don’t just look good, but actually work.

    02

  • No Egos

    Design thrives on collaboration. The best ideas emerge when teamwork outweighs individual ownership, feedback is welcomed, and ego is set aside to better serve the user.

    03

  • Less, But Better

    More choices don’t guarantee better experiences. The best designs are intentional, focused, and free of complexity, making interactions intuitive, efficient, and delightful.

    04

Process

With a decade of experience as a multidisciplinary designer, I focus on creating user-centered designs that drive real results. I combine my skills in research and storytelling to blend behavioral science with strategic design across different industries.

01

Ask Why

Great design starts with curiosity—questioning assumptions, understanding intent, and uncovering user needs. Asking “why” ensures design goes beyond aesthetics to create real impact.

No Egos

Design thrives on collaboration. The best ideas emerge when teamwork outweighs individual ownership, feedback is welcomed, and ego is set aside to better serve the user.

03

Real Problems, Real People

Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.

02

Less, But Better

More choices don’t guarantee better experiences. The best designs are intentional, focused, and free of complexity, making interactions intuitive, efficient, and delightful.

04

Process

With a decade of experience as a multidisciplinary designer, I focus on creating user-centered designs that drive real results. I combine my skills in research and storytelling to blend behavioral science with strategic design across different industries.

  • 01

    Ask Why

    Great design starts with curiosity—questioning assumptions, understanding intent, and uncovering user needs. Asking “why” ensures design goes beyond aesthetics to create real impact.

  • Real Problems, Real People

    Great design starts with understanding real people—their struggles, motivations, and daily experiences. By solving real problems with empathy and clarity, we create products that don’t just look good, but actually work.

    02

  • No Egos

    Design thrives on collaboration. The best ideas emerge when teamwork outweighs individual ownership, feedback is welcomed, and ego is set aside to better serve the user.

    03

  • Less, But Better

    More choices don’t guarantee better experiences. The best designs are intentional, focused, and free of complexity, making interactions intuitive, efficient, and delightful.

    04

Experience

Experience
Experience

Freelancer

Freelancer

Mey Design Studio

Mey Design Studio

Mey Design Studio

Dec 2021 - Current

Dec 2021 - Current

Senior UX Designer & Researcher

Sr. UX Designer & Researcher

Apartment List

Apartment List

Apartment List

July 2017 - Sept 2021

July 2017 - Sept 2021

Product Designer

Product Designer

Samba TV

Samba TV

Samba TV

Aug 2015 - June 2017

Aug 2015 - June 2017

Jr. Product Designer

Jr. Product Designer

Cognitive Digital

Cognitive Digital

Cognitive Digital

Jan 2015 - Jun 2015

Jan 2015 - Jun 2015

Skills

Skills

UX Design

UX Design

UI Design

UI Design

Product Thinking

Product Thinking

Design Systems

Design Systems

Collaboration

Collaboration

Workshops

Workshops

Survey Design

Survey Design

Interaction Design

Interaction Design

Growth Design

Growth Design

User Testing

User Testing

Usability Testing

Usability Testing

UX Research

UX Research

Leadership

Leadership

Mentoring

Mentoring

Foundational Research

Foundational Research

Generative Research

Generative Research

Evaluative Research

Evaluative Research

Behavioral & Data-Driven Research

Behavioral & Data-Driven Research

Predictive UX Analytics

Predictive UX Analytics

Conversational AI for Scalable Surveys 

Conversational AI for Scalable Surveys 

Generative AI for Synthetic User Testing

Generative AI for Synthetic User Testing

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